Monday, August 26, 2013

Types of Web traffic and How to get traffic to your website

How to get traffic to my website????!!!!! Every company/business has this question to get an online presence and get good amount of traffic to a website. In this blog I will explain  what is online  traffic and its types and how to get traffic to your site.


Before that what is Online traffic?
Online traffic is the visitors you get to your website from different sources. There are 3 different types of traffic - Direct traffic, Referral traffic and Search traffic.

Search Engine traffic: Search engine traffic refers to the visitors who arrive at a website by clicking search results leading to that particular website.

How to get search traffic to your website?
Search traffic can be achieved by developing a website coded to the latest standards using W3C standards and SEO standards. Which requires lots of analysis on your website, Location and targeting people. Adding SEO tags like meta keywords and meta description to your pages. Connecting to Google products like analytics and webmaster to evaluate your traffic and health of your website. And Placing your business in Google places and many more. Requires creating and submitting your website Sitemaps to search engines like bing,google to crawl your website. 
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Direct Traffic: Traffic you directly get like one who knows your website URL will directly hit your website using a URL which is called direct traffic visitor. Direct traffic is people typing in the domain name or people who have the site bookmarked and access the site using the bookmark on their browser.

Referral Traffic: Referral traffic is traffic, which you get from social networks, email campaigns, Ad campaigns, Blogs, And other website links. Where people refer your website to their friends or end users in their blogs and website saying you got a very good content which is useful to others. What is the importance of referral traffic? Referral traffic  Referral traffic increases the "page rank" of your website/ blog, which boosts its in Google search results.

How to get referral traffic to your website?

Awesome content: The first best thing to get referral traffic is to have good awesome content on your website which is useful. Offer free, original, and quality content on your site. This is the most effective means for increasing traffic to a website; offering people something that they cannot obtain elsewhere, or at least, not to the level of quality that you are offering it. Ways in which to ensure that your content is of higher quality than competitors. Get a professional writer to get your content written.

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Social media marketing: Market your website or business on your social media pages like Facebook , Twitter, YouTube, Linkedin, Google plus, Pingtrest. Create official pages in all the social websites and keep posting updates and useful content regarding your business on social pages like this you will be able to have your customer interaction a and can get referral traffics fro this.Use Blogs like blogger to express more about your company and products. Use forums like Yahoo answers, Google groups, Quora to discuss about the latest interests and get feedbacks from your potential customers

Email marketing: Have a product to sell or keep your customer updated on your company and its offers use email marketing  - powerful way to target your potential customer because it moves the conversation about your business to a more personal environment — the in-box. Good email content deepens your relationship with your audience through effective subject line writing (getting your messages opened), your distinctive voice (getting those messages read), and delivering quality, niche specific content your prospect needs and shares with others (inspiring referrals and word-of-mouth). Be careful in creating an email campaign, get your emails designed from a professional email marketing agency or developer. The improper email campaign may result in getting your domain and company spammed which may cause you hefty loss. Will be writing about email marketing and its advantages and soon will  be writing about developing and designing email templates sign up for my emails to know more.Get your email templates designed contact me http://www.nithinchandrasr.com/.